DOI: https://doi.org/10.14710/jpwk.v22i3.82801

Readiness Factors of Medium-Scale Housing Developers in Adopting the Greenship Home Concept in Developing Cities: A Case Study of Padang City

*Utami Dewi Arman orcid  -  Department of Civil Engineering, Universitas Putra Indonesia YPTK, Padang Sumatera Barat, Indonesia

Citation Format:
Abstract
Empirical evidence on the readiness of medium-scale housing developers to implement the Greenship Home concept in regional Indonesian cities remains limited. This study identifies and prioritizes factors associated with developer readiness in Padang City. A quantitative, cross-sectional, descriptive-exploratory survey was conducted with 56 respondents from housing developers registered with Real Estate Indonesia (REI) West Sumatra. Twenty-nine indicators across four domains: understanding, perceived benefits, implementation constraints, and adoption strategies were assessed using a five-point Likert scale. Instrument validity was tested using Pearson correlations, internal consistency using Cronbach’s alpha (α = 0.95), and factor priorities using the Relative Importance Index (RII). Interest in Greenship Home design ranked highest in the understanding domain (RII = 0.932), while knowledge ranked lowest (RII = 0.736), indicating a possible interest knowledge gap. Improved quality of life was the highest-ranked perceived benefit (RII = 0.861). Lack of government incentives was the strongest constraint (RII = 0.896), exceeding initial investment costs (RII = 0.821). Cost-benefit analysis was the highest-priority strategy (RII = 0.896), followed by human resource capacity building (RII = 0.875). The findings indicate that readiness reflects both internal capability and external enabling conditions, supporting targeted incentives, technical capacity building, market education, and project-level economic assessment.
Fulltext Email colleagues
Keywords: Readiness Factor; Medium-Scale Housing Developers; Greenship Home
Funding: University of Putra Indonesia YPTK

Article Metrics:

Article Info
Section: Articles
Language : EN
Most cited articles
Preferensi Pengunjung Terhadap Daya Tarik Objek Wisata Teluk Palu di Kota Palu Pengaruh Sebaran Lokasi Minimarket Terhadap Jangkauan Pelayanan Pasar Tradisional di Kecamatan Banyumanik Proses Kebertahanan Kampung Petempen Dalam Perkembangan Kota Pengaruh Konversi Lahan terhadap Kondisi Lingkungan di Wilayah Peri-urban Kota Semarang (Studi Kasus: Area Berkembang Kecamatan Gunungpati) Kajian Erosi Dan Hasil Sedimen Untuk Konservasi Lahan DAS Kreo Hulu More cited articles
  1. Akcay, E. C. (2023). Barriers to Undertaking Green Building Projects in Developing Countries: A Turkish Perspective. Buildings, 13(4). https://doi.org/10.3390/buildings13040841
  2. Anzagira, L. F., Duah, D. Y. A., Badu, E., Simpeh, E. K., Marful, A. B., & Amos-Abanyie, S. (2024). Structural Equation Modelling of The Critical Barriers Influencing the Adoption of Green Building Concepts and Technologies in Ghana. Journal of Responsible Production and Consumption, 1(1), 229–259. https://doi.org/10.1108/JRPC-11-2023-0019
  3. Arman, U., Nasmirayanti, R., & Sari, A. (2022). Penilaian Model Assesment Green Construction Proyek Pembangunan Hotel Santika Premiere Padang. Rang Teknik Journal, 5(2). https://doi.org/10.31869/rtj.v5i2.3347
  4. Ayarkwa, J., Opoku, D. J., Antwi-afari, P., Yi, R., & Li, M. (2022). Sustainable Building Processes ’ Challenges and Strategies : The Relative Important Index Approach. Cleaner Engineering and Technology, 7. https://doi.org/10.1016/j.clet.2022.100455
  5. Chan, A. P. C., Darko, A., Olanipekun, A. O., & Ameyaw, E. E. (2018). Critical Barriers to Green Building Technologies Adoption in Developing Countries: The Case of Ghana. Journal of Cleaner Production, 172, 1067–1079. https://doi.org/10.1016/j.jclepro.2017.10.235
  6. Darko, A., & Chan, A. P. C. (2017). Review of Barriers to Green Building Adoption. Sustainable Development, 25(3), 167–179. https://doi.org/10.1002/sd.1651
  7. Darko, A., Chan, A. P. C., Owusu-Manu, D. G., & Ameyaw, E. E. (2017). Drivers for Implementing Green Building Technologies: An International Survey of Experts. Journal of Cleaner Production, 145, 386–394. https://doi.org/10.1016/j.jclepro.2017.01.043
  8. Darko, A., Chan, A. P. C., Yang, Y., Shan, M., He, B. J., & Gou, Z. (2018). Influences of Barriers, Drivers, and Promotion Strategies on Green Building Technologies Adoption in Developing Countries: The Ghanaian case. Journal of Cleaner Production, 200, 687–703. https://doi.org/10.1016/j.jclepro.2018.07.318
  9. Debrah, C., Chan, A. P. C., Darko, A., Ries, R. J., Ohene, E., & Tetteh, M. O. (2024). Driving Factors for The Adoption of Green Finance in Green Building for Sustainable Development in Developing Countries: The Case of Ghana. Sustainable Development, 32(6), 6286–6307. https://doi.org/10.1002/sd.3022
  10. Dharmarathna, D., Bunster, V., & Graham, P. (2026). Barriers and Drivers of Sustainable Building Adoption and Influencing Factor Dynamics: A Systematic Review and Meta-Analysis. Renewable and Sustainable Energy Reviews, 226(PC), 116361. https://doi.org/10.1016/j.rser.2025.116361
  11. Gomez, C. P., & Yung, G. T. T. (2018). Housing Industry Readiness Factors and Indicators to Implement Green Building Development. International Journal of Sustainable Construction Engineering and Technology, 9(1), 44–57. https://doi.org/10.30880/ijscet.2018.09.01.004
  12. He, C., Wang, X., & Zhao, G. (2018). Developer’s Willingness to Construct Green Dwellings in China : Factors and Stimulating Policies. Jornal of Civil Enineering & Management, 24(5), 378–389. https://doi.org/10.3846/jcem.2018.5185
  13. Hwang, B. G., & Tan, J. S. (2012). Green Building Project Management: Obstacles and Solutions for Sustainable Development. Sustainable Development, 20(5), 335–349. https://doi.org/10.1002/sd.492
  14. Ibrahim, F. A., Mohd Shafiei, M. W., Ismail, R., & Said, I. (2014). Green Homes Development: Factors Affecting Housing Developers’ Readiness. ARPN Journal of Engineering and Applied Sciences, 9(6), 971-980
  15. Lee, J. Y., Wargocki, P., Chan, Y. H., Chen, L., & Tham, K. W. (2019). Indoor Environmental Quality, Occupant Satisfaction, and Acute Building-Related Health Symptoms in Green Mark-certified Compared with Non-Certified Office Buildings. In Indoor Air (Vol. 29, Number 1). https://doi.org/10.1111/ina.12515
  16. Olubunmi, O. A., Xia, P. B., & Skitmore, M. (2016). Green Building Incentives: A Review. Renewable and Sustainable Energy Reviews, 59, 1611–1621. https://doi.org/10.1016/j.rser.2016.01.028
  17. Prasetyawan, S., Machfudiyanto, R. A., & Rachmawati, T. S. N. (2023). Incentives and Barriers to Green Building Implementation: The Case of Jakarta. Journal of the Civil Engineering Forum, 9(September), 287–302. https://doi.org/10.22146/jcef.7150
  18. Roosdiawan, P. M. R., & Rachmawati, F. (2026). Identifikasi Faktor Penting Kesiapan Developer dalam Pengimplementasian Konsep Hijau pada Perumahan Terjangkau. SENTRI: Jurnal Riset Ilmiah, 5(1), 812–826. https://doi.org/10.55681/sentri.v5i1.5674
  19. Tran, Q., Nazir, S., Nguyen, T. H., Ho, N. K., Dinh, T. H., Nguyen, V. P., Nguyen, M. H., Phan, Q. K., & Kieu, T. S. (2020). Empirical Examination of Factors Influencing the Adoption of Green Building Technologies: The Perspective of Construction Developers in Developing Economiess. Sustainability (Switzerland), 12(19), 1–28. https://doi.org/10.3390/su12198067
  20. Villalba Muñoz, M. F., Schraven, D., Peeters, M., & Remøy, H. (2026). What Drives Institutional Investors’ Climate Adaptation Decisions in Commercial Real Estate? Journal of Property Investment and Finance, 44(4), 1–22. https://doi.org/10.1108/JPIF-10-2025-0163
  21. Wang, D., Zhang, Y., Ismail, R., Shafiei, M. W. M., & Khoo, T. J. (2025). Resident Satisfaction in Eco-Friendly Housing: Informing Sustainable Decision-Making in Urban Development. Buildings, 15(12), 1–28. https://doi.org/10.3390/buildings15121966
  22. Abidin, N. Z. (2010). Investigating the Awareness and Application of Sustainable Construction Concept by Malaysian Developers. Habitat International, 34(4), 421–426. https://doi.org/10.1016/j.habitatint.2009.11.011
  23. Zakiah, A. (2023). Green Building Implementation Challenge for Housing from Developer Perspective in Indonesia. ARSITEKTURA, 21(1), 39–50. https://doi.org/10.20961/arst.v21i1.60298
  24. Zhang, L., Wu, J., & Liu, H. (2018). Turning green into gold: A review on the economics of green buildings. Journal of Cleaner Production, 172, 2234–2245. https://doi.org/10.1016/j.jclepro.2017.11.188
  25. Zhang, X., Shen, L., & Wu, Y. (2011). Green strategy for gaining competitive advantage in housing development: A China study. Journal of Cleaner Production, 19(2–3), 157–167. https://doi.org/10.1016/j.jclepro.2010.08.005

Last update:

No citation recorded.

Last update: 2026-09-30 23:20:51

No citation recorded.