Model Strategi Pengelolaan Badan Usaha Milik Desa pada Era Pandemi  Covid-19 di Kabupaten Malang

Yuntawati Fristin; Akbar Pandu Dwinugraha

doi:10.14710/jab.v12i1.52378

DOI: https://doi.org/10.14710/jab.v12i1.52378

Model Strategi Pengelolaan Badan Usaha Milik Desa pada Era Pandemi Covid-19 di Kabupaten Malang

Yuntawati Fristin - Department of Bisnis Administration, University of Merdeka Malang, Indonesia

*Akbar Pandu Dwinugraha - Department of Public Administration, University of Merdeka Malang, Indonesia

Received: 8 Feb 2023; Revised: 13 Mar 2023; Accepted: 13 Mar 2023; Available online: 31 Mar 2023; Published: 31 Mar 2023.

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

BibTex Citation Data :

@article{JAB52378,
    author = {Yuntawati Fristin and Akbar Dwinugraha},
    title = {Model Strategi Pengelolaan Badan Usaha Milik Desa pada Era Pandemi  Covid-19 di Kabupaten Malang},
    journal = {Jurnal Administrasi Bisnis},
  volume = {12},
    number = {1},
    year = {2023},
    keywords = {Diversification; Management; Strategic,;Village-Owned Enterprise Development Model},
    abstract = {  Even though the current Covid-19 pandemic has subsided, most BUMDesa in Malang Regency, East Java Province, are still experiencing the remnants of the difficulties they faced when the Covid-19 pandemic was rampant in Indonesia to remote villages. The existence of a management model has a very important role in helping the development of Village-Owned Enterprises (BUMDesa) This research uses a combination type of research (mix methode). The time for collecting research data is in the period June - September 2022. Research data collection techniques use interviews and open electronic questionnaires. Data analysis uses Process Hierarchy Analytics (PHA) combined with SWOT analysis. Village-owned enterprises in this case are no exception from BUMDesa thanks to the category of Developing and Advanced Stubs. the three bumdesa experienced problems related to the existence of PPKM which was regulated by the government. Fortunately, the existing bumdesa still have strengths and advantages that can be used to overcome the challenges that arise. Diversification is one of the efforts that can be done to further encourage the strength possessed to overcome incoming challenges. The diversification includes product diversification of market segmentation sales patterns and also human resource management. The development strategy model of village-owned enterprises categorized as developing and advanced startups needs to pay attention to the application of the diversification model. Diversification is one of the efforts that can be done to further encourage the strength possessed to overcome incoming challenges. The diversification includes product diversification of market segmentation sales patterns and also human resource management    },
   issn = {2548-4923},   pages = {67--75}  doi = {10.14710/jab.v12i1.52378},
    url = {https://ejournal.undip.ac.id/index.php/janis/article/view/52378}
}

Citation Format:

Abstract

Even though the current Covid-19 pandemic has subsided, most BUMDesa in Malang Regency, East Java Province, are still experiencing the remnants of the difficulties they faced when the Covid-19 pandemic was rampant in Indonesia to remote villages. The existence of a management model has a very important role in helping the development of Village-Owned Enterprises (BUMDesa) This research uses a combination type of research (mix methode). The time for collecting research data is in the period June - September 2022. Research data collection techniques use interviews and open electronic questionnaires. Data analysis uses Process Hierarchy Analytics (PHA) combined with SWOT analysis. Village-owned enterprises in this case are no exception from BUMDesa thanks to the category of Developing and Advanced Stubs. the three bumdesa experienced problems related to the existence of PPKM which was regulated by the government. Fortunately, the existing bumdesa still have strengths and advantages that can be used to overcome the challenges that arise. Diversification is one of the efforts that can be done to further encourage the strength possessed to overcome incoming challenges. The diversification includes product diversification of market segmentation sales patterns and also human resource management. The development strategy model of village-owned enterprises categorized as developing and advanced startups needs to pay attention to the application of the diversification model. Diversification is one of the efforts that can be done to further encourage the strength possessed to overcome incoming challenges. The diversification includes product diversification of market segmentation sales patterns and also human resource management

Fulltext View|Download

Keywords: Diversification; Management; Strategic,;Village-Owned Enterprise Development Model

Article Metrics:

Article Info

Section: Articles

Language : ID

In Vol 12, No 1 (2023)

Recent articles

Pengaruh Memorable Tourist Experience terhadap Storytelling Behavior melalui Perceived Value Pasca Pandemi Covid-19 Peran Mediasi Electronic Word of Mouth dan Brand Experience pada Pengaruh Social Media Marketing terhadap Brand Equity KPPU, Prohibition of Monopoly and Unfair Business Competition: Policy and Organizational Perspective More recent articles

Most cited articles

Pengaruh Nilai Pelanggan dan Kualitas Layanan Terhadap Loyalitas Pelanggan, Melalui Kepuasan Pelanggan Pada Pelanggan Bus Efisiensi (Studi PO Efisiensi Jurusan Yogyakarta-Cilacap) Pengaruh E-Service Quality dan E-Security Seals Terhadap E-Satisfaction Melalui Keputusan Pembelian Konsumen E-Commerce (Studi Kasus pada Konsumen Lazada Indonesia) Pengaruh Keselamatan Dan Kesehatan Kerja Terhadap Prestasi Kerja Karyawan Pada PT. PLN (Persero) APJ Semarang Pengembangan Pariwisata Berbasis Budaya dan Kearifan Lokal More cited articles

Last update:

No citation recorded.

Last update: 2024-11-21 06:27:33

No citation recorded.

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Starting from 2022, the author(s) whose article is published in the Jurnal Administrasi Bisnis (JAB) attain the copyright for their article and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International License. By submitting the manuscript to JAB, the author(s) agree with this policy. No special document approval is required.

The author(s) guarantee that:

their article is original, written by the mentioned author(s),
has never been published before,
does not contain statements that violate the law, and
does not violate the rights of others, is subject to copyright held exclusively by the author(s), and is free from the rights of third parties, and that the necessary written permission to quote from other sources has been obtained by the author(s).

The author(s) retain all rights to the published work, such as (but not limited to) the following rights:

Copyright and other proprietary rights related to the article, such as patents,
The right to use the substance of the article in its own future works, including lectures and books,
The right to reproduce the article for its own purposes,
The right to archive all versions of the article in any repository, and
The right to enter into separate additional contractual arrangements for the non-exclusive distribution of published versions of the article (for example, posting them to institutional repositories or publishing them in a book), acknowledging its initial publication in this journal (Jurnal Administrasi Bisnis).

Suppose the article was prepared jointly by more than one author. Each author submitting the manuscript warrants that all co-authors have given their permission to agree to copyright and license notices (agreements) on their behalf and notify co-authors of the terms of this policy. Jurnal Administrasi Bisnis (JAB) will not be held responsible for anything that may arise because of the writer's internal dispute. Jurnal Administrasi Bisnis (JAB) will only communicate with correspondence authors.

Authors should also understand that their articles (and any additional files, including data sets, and analysis/computation data) will become publicly available once published. The license of published articles (and additional data) will be governed by a Creative Commons Attribution-ShareAlike 4.0 International License. Jurnal Administrasi Bisnis (JAB) allows users to copy, distribute, display and perform work under license. Users need to attribute the author(s) and Jurnal Administrasi Bisnis (JAB) to distribute works in journals and other publication media. Unless otherwise stated, the author(s) is a public entity as soon as the article is published.