Implementasi Creating Shared Value Badak LNG dalam Program Peningkatan Kapasitas Tukang Las (Welder) di Kota Bontang

Abstract

The presence of welder is very important regarding the sustainability process of oil & gas company. Unfortunately, the welders who have working competence in oil & gas company in Bontang City have not met the requirement. On several occasions, oil & gas company has brought in welders from outside Bontang City. Consequently, there are many welders in Bontang being unemployed. If it is not immediately be overcome, this paradoxical condition will be a problem for the community and the company itself. Therefore, there is the need for appropriate search and approach in dealing with the problem mentioned above. This paper contains a research on the program of increasing welder’s capacity in the form of certification for working standard in oil & gas company conducted by Badak LNG.The purpose of the research is to better understand the strategy and approach implemented by Badak LNG. Through the quantitative-analysis method based on the secondary data obtained by the researchers, as well as qualitative-analysis method in the form of observation and direct interviews with the involving parties in the program of increasing welder’s capacity, the writer of this paper concludes that the approaching strategy used by Badak LNG, called as Creating Shared Value (CSV), is a program implemented strongly considering the community interest and internal interest of the company.CSV approach in increasing welder’s capacity through the oil & gas certification has increased the community’s income, the welder’s thinking capacity on their potency and skills, promoting awareness to strengthen the welder groups in Bontang in organization (Ikatan Welder Bontang), as well as providing long-term warranty for Badak LNG on the availability of local welders who meet the requirement of working standard in oil & gas company.