BibTex Citation Data :
@article{JIS10488, author = {Tandiyo Pradekso and Yanuar Luqman and Taufik Suprihatini}, title = {PERAN DAN POSISI PUBLIC RELATIONS DALAM HOSPITALITY INDUSTRY}, journal = {Jurnal Ilmu Sosial}, volume = {12}, number = {2}, year = {2016}, keywords = {public relations; hospitality industry}, abstract = { The role of public relations in hospitality industry had been significantly increasing along with the rapid growth of the industry. A study of the issue in 2 respective hospitals and a hotel indicates that each had set a different level of position within the management. Regardless to the type of the organization, public relations with the higher level of position had a better access to resources and decision making, which consecutively put them as expert prescriber. Converssely, a stumpy management value had dispose public relations as a merely communication techni cian. Organizational culture and communication climate were considered as determinants to how the management perceives public relations. }, issn = {2548-4893}, pages = {30--39} doi = {10.14710/jis.12.2.2013.30-39}, url = {https://ejournal.undip.ac.id/index.php/ilmusos/article/view/10488} }
Refworks Citation Data :
The role of public relations in hospitality industry had been significantly increasing along with the rapid growth of the industry. A study of the issue in 2 respective hospitals and a hotel indicates that each had set a different level of position within the management. Regardless to the type of the organization, public relations with the higher level of position had a better access to resources and decision making, which consecutively put them as expert prescriber. Converssely, a stumpy management value had dispose public relations as a merely communication techni cian. Organizational culture and communication climate were considered as determinants to how the management perceives public relations.
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