General information
Published: 12-07-2023
Total Articles:
(including Editorial)		 6
Total Authors: 12
Total Countries: 2
Indonesia (11)
(1)
Mercu Buana University
Universitas Diponegoro
Issues list
Vol 19, No 2 (2022) Vol 19, No 1 (2022) Vol 18, No 2 (2021) Vol 18, No 1 (2021) Vol 17, No 2 (2020) Vol 17, No 1 (2020) Vol 16, No 2 (2019) Vol 16, No 1 (2019) Vol 15, No 2 (2018) Complete issues

Vol 19, No 2 (2022)

DOI: https://doi.org/10.14710/jsmo.v19i2

Table of Contents

Articles

The Influence of The Work Environment on Employee Performance

Alviara Citra Arbyan, Setyo Riyanto

| Language: EN | DOI: 10.14710/jsmo.v19i2.30560
Received: 5 Jun 2020; Published: 12 Jul 2023.
 PDF
57-63
Marketing of Sharia Halal Beach Tourism Through E-WOM

Armita Wahyu Ridho, Setyo Riyanto

| Language: EN | DOI: 10.14710/jsmo.v19i2.30784
Received: 12 Jun 2020; Published: 12 Jul 2023.
 PDF
64-71
Hubungan Antara Transisi Pemasaran dari Pemasaran Tradisional ke Pemasaran Digital dengan Volume Penjualan (Studi Pada Usaha Mikro Kecil dan Menengah di Kota Tangerang)

Aqshal Virgiananda Salendar, Susilo Toto Raharjo

| Language: EN | DOI: 10.14710/jsmo.v19i2.56373
Published: 31 Dec 2022.
 PDF
72-79
Pengaruh Kegiatan Pemasaran di Media Sosial, Ulasan Elektronik dari Mulut ke Mulut, dan Penyokong Selebriti terhadap Niat Membeli dengan Kesadaran Merek sebagai Variabel Intervening (Studi Kasus pada Scarlett Whitening di Kalangan Generasi Z Kota Semarang

Dewi Amartya, Suryono Budi Santosa

| Language: EN | DOI: 10.14710/jsmo.v19i2.56398
Published: 31 Dec 2022.
 PDF
80-93
Pengaruh Budaya Organisasi terhadap Kinerja Guru dengan Perilaku Kerja Inovatif sebagai Variabel Intervening (Studi pada Guru SLB Negeri Semarang)

Fabiana Silfi Priliantari, Edy Raharja

| Language: ID | DOI: 10.14710/jsmo.v19i2.56400
Published: 31 Dec 2022.
 PDF
94-102
Analysis The Influence of Country of Origin and Brand Image on Purchase Intentions through Customer Uncertainty (Study Case on OPPO Smartphone)

Javier Berliando, Amie Kusuma Wardhani

| Language: EN | DOI: 10.14710/jsmo.v19i2.56401
Published: 31 Dec 2022.
 PDF
103-116