Vol 22, No 2 (2023): September

General information

Published:	24-10-2024
Total Articles: (including Editorial)	6
Total Authors:	11

Total authors' affiliations (8)

	Jawa Tengah 57162
	Indonesia 40154
	Indonesia
	Politeknik Pariwisata Bali
	Departement of Business Management
	Faculty of Economics and Business
	Universitas Jenderal Soedirman
	Universitas Padjadjaran

Issues list

Vol 25, No 3 (2025): Desember Vol 24, No 2 (2025): September Vol 24, No 1 (2025): Mei Vol 23, No 3 (2024): Desember Vol 23, No 2 (2024): September Vol 23, No 1 (2024): Mei Vol 22, No 3 (2023): Desember Vol 22, No 2 (2023): September Vol 22, No 1 (2023): Mei Complete issues

Vol 22, No 2 (2023): September

Table of Contents

Articles

	Analysis of The Influence of Profit Value and Restaurant Ambience on Return Visit Intention Mediated by Customer Satisfaction (A Case Study of Restaurant Consumers in Surakarta) Zahrotus Salsabila \| Language: EN \| DOI: 10.14710/jspi.v22i2.87-99 Received: 6 Jun 2023; Published: 30 Sep 2023.	PDF 87-99
	Pengaruh Instagram Marketing terhadap Keputusan Pembelian pada Donat Madu Cihanjuang Shalsabilla Dafitri \| Language: ID \| DOI: 10.14710/jspi.v22i2.100-108 Received: 5 Jun 2023; Published: 30 Sep 2023.	PDF 100-108
	Pengaruh Brand Trust, Brand Equity, Brand Image dan Brand Ambassador terhadap Keputusan Pembelian Investasi Reksa Dana pada Aplikasi Bibit Rofan Dwi Sulistyo \| Language: ID \| DOI: 10.14710/jspi.v22i2.109-131 Received: 27 Mar 2023; Published: 30 Sep 2023.	PDF 109-131
	Pengaruh Memorable Tourism Experience terhadap Kepuasan Wisatawan dan Niat Berkunjung Kembali di Desa Wisata Penglipuran Mega Intan Puspita Dewi, Ni Made Tirtawati, Hanugerah Kristiono Liestiandre \| Language: IDN \| DOI: 10.14710/jspi.v22i2.132-148 Received: 22 Jun 2023; Published: 30 Sep 2023.	PDF 132-148
	The Influence of Market Orientation, Innovation, and Competitive Advantage as Intervening Variable on Marketing Performance of Culinary MSMES in Purwokerto Nur Choirul Afif, Hanifah Faradina \| Language: EN \| DOI: 10.14710/jspi.v22i2.149-163 Received: 22 Jun 2023; Published: 30 Sep 2023.	PDF 149-163

Research Article

Analisis Strategi Branding dan Pemasaran Oleh Akun Instagram @barenbliss_id, @apieu_idn, @immeme_indonesia, @holikaholika_indonesia, dan @peripera.id

Kiran Rianetta Ginting Suka, S. Kunto Adi Wibowo, Ikhsan Fuady

| Language: ID | DOI: 10.14710/jspi.v22i2.164-173

Received: 23 Jun 2023; Published: 30 Sep 2023.

PDF

164-173