General information
Published: 29-11-2024
Total Articles:
(including Editorial)		 6
Total Authors: 12
Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta
Universitas Tanjungpura
Fakultas Pertanian Universitas Tanjungpura
Indonesia University of Education
Universitas Negeri Semarang
Universitas Pendidikan Indonesia
Issues list
Vol 25, No 3 (2025): Desember Vol 24, No 2 (2025): September Vol 24, No 1 (2025): Mei Vol 23, No 3 (2024): Desember Vol 23, No 2 (2024): September Vol 23, No 1 (2024): Mei Vol 22, No 3 (2023): Desember Vol 22, No 2 (2023): September Vol 22, No 1 (2023): Mei Complete issues

Vol 23, No 1 (2024): Mei

Table of Contents

Articles

Pengaruh Content Marketing dan Influencer Marketing Terhadap Keputusan Pembelian Produk Skintific dengan Content Creation sebagai Variabel Intervening (Studi Kasus pada Pengikut Cut Rizki)

Fitri Fathia Firdausi

| Language: ID | DOI: 10.14710/jspi.v23i1.%p
Received: 22 Sep 2023; Published: 31 May 2024.
 PDF
1-35
Faktor- Faktor yang Mempengaruhi Perilaku Konsumen terhadap Pembelian Buah-Buahan pada saat Pemberlakuan Pembatasan Kegiatan Masyarakat Darurat di Kota Pontianak

Kurnianto Rindang, Eva Dolorosa, Maswadi Maswadi

| Language: ID | DOI: 10.14710/jspi.v23i1.36-52
Received: 21 Sep 2023; Published: 31 May 2024.
 PDF
36-52
Digital Marketing Strategy Navigation Assistance in an Effort to Strengthen Cigadung Village as a Sustainable Creative Tourism Destination

Rini Andari, Yeni Yuniawati, Gitasiswhara Gitasiswhara

| Language: EN | DOI: 10.14710/jspi.v23i1.64-76
Received: 12 Nov 2023; Published: 31 May 2024.
 PDF
64-76
Peran dan Strategi Komunikasi Pemasaran Terpadu dalam Mengembangkan Citra SSB Pandanaran

Puput Febriyanto, Limpad Nurrachmad

| Language: ID | DOI: 10.14710/jspi.v23i1.77-89
Received: 19 Dec 2023; Published: 31 May 2024.
 PDF
77-89
ANALISIS E-MARKETING DAN E-WALLET DALAM UPAYA MENINGKATKAN JUMLAH KUNJUNGAN DI TEMPAT WISATA FLOATING MARKET LEMBANG

Dewi Puspasari, Agus Rahayu, Henny Hendrayati

| Language: EN | DOI: 10.14710/jspi.v23i1.90-114
Received: 31 Dec 2023; Published: 31 May 2024.
 PDF
90-114