BibTex Citation Data :
@article{JSMO30784, author = {Armita Ridho and Setyo Riyanto}, title = {Marketing of Sharia Halal Beach Tourism Through E-WOM}, journal = {JURNAL STUDI MANAJEMEN ORGANISASI}, volume = {19}, number = {2}, year = {2023}, keywords = {Marketing, Wisata Halal, E-WOM}, abstract = { At this time it is estimated that 207 million people embrace Islam. Of the 207 million inhabitants of the Muslim population 13% of the world's Muslims live in Indonesia and also implies that the majority of Indonesia's population adheres to the religion of Islam. Halal tourism is a tourism activity that is devoted to facilitating the Muslim travel needs. The term halal tourism emerged in 2015 when a World Halal Tourism Summit event was held in Abu Dhabi. Community activities in sharing their experiences through social media are Electronic Word of Mouth (e-WOM) activities. E-WOM activities usually use social media such as Instagram, Facebook, Path, Twitter, etc. Keywords: Marketing, Wisata Halal, E-WOM }, pages = {64--71} doi = {10.14710/jsmo.v19i2.30784}, url = {https://ejournal.undip.ac.id/index.php/smo/article/view/30784} }
Refworks Citation Data :
At this time it is estimated that 207 million people embrace Islam. Of the 207 million inhabitants of the Muslim population 13% of the world's Muslims live in Indonesia and also implies that the majority of Indonesia's population adheres to the religion of Islam. Halal tourism is a tourism activity that is devoted to facilitating the Muslim travel needs. The term halal tourism emerged in 2015 when a World Halal Tourism Summit event was held in Abu Dhabi. Community activities in sharing their experiences through social media are Electronic Word of Mouth (e-WOM) activities. E-WOM activities usually use social media such as Instagram, Facebook, Path, Twitter, etc.Keywords: Marketing, Wisata Halal, E-WOM
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Jurnal Studi Manajemen Organisasi (e-ISSN : 2828-4534) is a scientific journal published by Management Departement Faculty of Economics and Business Diponegoro University under license Creative Commons Attribution-ShareAlike 4.0 International License.