Vol 16, No 3 (2017): Desember

Table of Contents

Research Article

QUALITY ANALYSIS OF SUPPORT MARKETING AND QUALITY OF SALES TRAINING ON SALES PERFORMANCE CAPABILITY ON PERFORMANCE SALES PERFORMANCE

Ria Mawar Hapsari, Farida Indriani, Sutopo Sutopo

Views: 696 | | Language: EN | DOI: 10.14710/jspi.v16i3.145-166
Received: 9 Jan 2018; Published: 3 Apr 2018.
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145-166
THE STRATEGY TO IMPROVE SALESPERSON’S PERFORMANCE BY SALESPERSON’S TECHNICAL COMPETENCY, SALES SOFT CAPABILITY, SERVICE ORIENTATION, AND ADAPTIVE SELLING

Shandy Ibnu Zakaria, Augusty Tae Ferdinand, Susilo Toto Raharjo

Views: 553 | | Language: EN | DOI: 10.14710/jspi.v16i3.167-181
Received: 17 Jul 2017; Published: 3 Apr 2018.
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167-181
ANALISIS MEDIASI GREEN TRUST PADA PURCHASE INTENTION PRODUK GREEN

Dea Yulyana Suprapto, Efendi Efendi

Views: 770 | | Language: EN | DOI: 10.14710/jspi.v16i3.182-194
Received: 5 Feb 2018; Published: 3 Apr 2018.
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182-194
COMBINING SERVQUAL AND IMPORTANCE-PERFORMANCE ANALYSIS TO MEASURE SERVICE QUALITY IN A HOTEL IN TOBRUK, LIBYA: A SUGGESTION FOR PRACTITIONERS

Mirwan Surya Perdhana, Omelkhair Ali Ahshen

Views: 438 | | Language: EN | DOI: 10.14710/jspi.v16i3.195-202
Received: 21 Feb 2018; Published: 3 Apr 2018.
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195-202
THE EFFECTS OF PRODUCT QUALITY, SERVICE QUALITY AND ATTRIBUTES RELATED TO SERVICE AS BRAND SWITCHING ANTICIPATION AND THEIR IMPLICATION ON CUSTOMERS’ SATISFACTION

Arief Hidayat, Harry Soesanto, Mahfudz Mahfudz

Views: 1063 | | Language: EN | DOI: 10.14710/jspi.v16i3.203-220
Received: 7 Oct 2017; Published: 3 Apr 2018.
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203-220