Vol 17, No 2 (2018): September

Table of Contents

Research Article

THE EFFECT OF PRODUCT FASCINATION, SERVICE FASCINATION, AND COMPETITIVE POWER OF TARIFF ON CUSTOMER SATISFACTION AND IMPACT ON TRANSACTION DECISIONS (Study on Agent BRILink BRI Branch of Pati)

Rizal Mahdi Kurniawan, Harry Soesanto, Sugiarto Sugiarto

Views: 401 | | Language: EN | DOI: 10.14710/jspi.v17i2.89-102
Received: 4 Jul 2018; Published: 21 Apr 2019.
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89-102
INVESTIGATING THE EFFECT OF CUSTOMER RELATIONS QUALITY AND PRODUCT EXCELLENCE ON MARKETING PERFORMANCE THROUGH PRODUCT COMPETITIVE ADVANTAGE (Empirical Study at PT Bank Mega, Tbk)

Sekarani Yuteva Augustia, Susilo Toto Raharjo, Sutopo Sutopo

Views: 394 | | Language: EN | DOI: 10.14710/jspi.v17i2.103-118
Received: 4 Mar 2018; Published: 21 Apr 2019.
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103-118
ANALYSIS OF ENTREPRENEURSHIP ORIENTATION, ADAPTABILITY OF BUSINESS ENVIRONMENT, AND INTERNAL RESOURCES COMPANY ON COMPETITIVE ADVANTAGES TO IMPROVE COMPANY PERFORMANCE (Study at Micro Small and Medium Enterprises Embroidered Kudus District)

Aulia Ardhian Ayuningtyas, Miyasto Miyasto, Yohanes Sugiarto

Views: 351 | | Language: EN | DOI: 10.14710/jspi.v17i2.119-139
Received: 7 Mar 2018; Published: 21 Apr 2019.
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119-139
BUILDING MARKETING PERFORMANCE THROUGH COMPETITOR ORIENTATION (Empirical Study on Baitul Maal wat Tamwil at Ex-Residency of Semarang)

Citra Ajeng Isywari, Augusty Tae Ferdinand, Farida Indriani

Views: 280 | | Language: EN | DOI: 10.14710/jspi.v17i2.140-151
Received: 20 Mar 2018; Published: 21 Apr 2019.
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140-151
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI SOCIAL MEDIA USAGE TERHADAP KINERJA BISNIS (Studi Pada UMKM Batik di Kota Semarang)

Hapsari Prawitasari Putri Anjani, Susilo Toto Raharjo, Mirwan Surya Perdhana

Views: 397 | | Language: IND | DOI: 10.14710/jspi.v17i2.152-163
Received: 23 May 2018; Published: 21 Apr 2019.
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152-163