General information
Published: 09-12-2021
Total Articles:
(including Editorial)		 5
Total Authors: 11
UPN "Veteran" Yogyakarta
Universitas Diponegoro
Universitas Singaperbangsa Karawang
Issues list
Vol 23, No 2 (2024): September Vol 23, No 1 (2024): Mei Vol 22, No 3 (2023): Desember Vol 22, No 2 (2023): September Vol 22, No 1 (2023): May Vol 21, No 3 (2022): Desember Vol 21, No 2 (2022): September Vol 21, No 1 (2022): Mei Vol 20, No 3 (2021): Desember Complete issues

Vol 19, No 2 (2020): September

Table of Contents

Research Article

Konsekuensi Green Trust Terhadap Green Perceived Value, Green Perceived Risk dan Green Repurchase Intention

Destya Lisnaningrum, Sabihaini Sabihaini, Abdul Ghofar

| Language: ID | DOI: 10.14710/jspi.v19i2.62-74
Received: 4 Aug 2020; Published: 20 Sep 2020.
 PDF
62-74
Peningkatan Brand Satisfaction dan Brand Trust Berbasis Brand Value Terhadap Brand Loyalty (Studi Pada Pengguna Apple Iphone di Semarang)

Harry Christyawan, I Made Sukresna

| Language: ID | DOI: 10.14710/jspi.v19i2.75-91
Published: 20 Sep 2020.
 PDF
75-91
Pengaruh Citra, Daya Tarik, Kualitas Pelayanan Obyek Wisata Terhadap Keputusan Berkunjung dan Kepuasan Wisatawan Eling Bening Kabupaten Semarang

Ahmad Dayrobi, Susilo Toto Raharjo

| Language: ID | DOI: 10.14710/jspi.v19i2.92-106
Published: 20 Sep 2020.
 PDF
92-106
Pengaruh Celebrity Endorser Terhadap Keputusan Pembelian Pada Zenius Education (Survei Pada Komunitas Online Zenius Education)

Hasna Nur Shabrina, Reminta Lumban Batu

| Language: ID | DOI: 10.14710/jspi.v19i2.107-113
Received: 7 Jul 2020; Published: 20 Sep 2020.
 PDF
107-113
Analisis Pengaruh Persepsi Manfaat, Persepsi Kemudahan Penggunaan dan Persepsi Risiko Terhadap Keputusan Pembelian dengan Kepercayaan Sebagai Variabel Intervening (Studi Pada Konsumen Gofood di Kota Semarang)

Isnaeni Agustin Widhiaswara, Harry Soesanto

| Language: ID | DOI: 10.14710/jspi.v19i2.114-125
Received: 28 Jun 2020; Published: 20 Sep 2020.
 PDF
114-125